Tuesday 11 January 2011

Final Audience

First of all here is a link to Jessie's posts on results which features a photo of our questionnaires results as she took the lead in putting the results together.

After distributing the questionnaire through facebook it was clear to see our gut instinct wanted the same connotations out of a film noir as we expected. They favoured the genres of romance and action tapping in well with our storyline based around the forbidden love of our femme fatale and anti hero taken on a massive journey through crime and action.

Our audience revealed that they don't visit the cinema that often, going only once or twice every few months so our plan is to distribute our OTS online, possibly through a link distributed across facebook. Another question we asked was if they were likely to buy a film on dvd that they enjoyed in the cinema. The answer seemed to prove that if we were to release a feature length film from our OTS that creating DVDs would be pointless when it came to making a profit therefore showing that a better way of making an overall revenue and therefore an increased profit would be through advertising. For example posters, soundtrack albums or even featuring product picks. The ban has been lifted on advertisers paying for their good to be seen on British TV proving that this could be one of the directions we take in making money by featuring products that would relate to our audience in our film.

Our audience also revealed that they would prefer a more modern take on music as well as how they would like to access our movie which links back to the question on how we would distribute our film. There was a mixed reaction to whether it was through social networking or on a video sharing website however we have narrowed it down to being online which means we could take both these options.

We will use all of this information to help us create an OTS that our audience would be perfectly happy with.

No comments:

Post a Comment